This site is the brainchild of a French communication specialist. With over 25 years experience in the sector, he has expert knowledge in communication – its qualities, its creativity and also its tendency to green washing. What he has set out to do is to develop a system that he hopes will have a genuine impact on how agencies and advertisers approach their communication campaigns in the future.
His agency was the first in France to produce carbon-neutral campaigns and also the first to operate as a zero carbon company. His initiatives led to a series of interesting and exciting meetings with environmental specialists, NGO's and eco-consultants. These meetings highlighted a key issue that was holding back zero carbon communications – the lack of an easy-to-use, affordable tool to calculate carbon emissions suitable for the communications industry.
This is how bilobay came to be, an independent company that has developed the world's first eco-calculator and offsetting system for any communications, whether it be a fully integrated campaign or just a simple brochure. The calculator has been developed by a carbon-strategy and management consultancy and certified by ADEME for carrying out Bilans Carbone® carbon footprint assessments.
Bilobay is a new company that already has an unique place in the market. We welcome any comments, suggestions and proposals on co-operations and partnerships. Please don't hesitate to get in touch with us.